Saving money is a top priority for many Europeans. A recent study by Finansvalp reveals which countries are leading the charge in trying to set aside money and make their money work harder. By analyzing the frequency of money-saving-related Google searches, we can see which nations are most committed to financial prudence. Here are the top 15 countries in Europe that are most focused on saving money.
15. Belgium
Belgium is the 15th most resourceful country, with 4,228 searches per 100,000 people. Belgians frequently search for terms like “best savings account” and “interest rates for savings accounts.”
14. Ireland
Ireland ranks 14th with 4,395 searches per 100,000 people. Popular search terms include “best savings account” and “how to save money.”
13. Austria
Austria comes in 13th with 4,725 searches per 100,000 people. Austrians often look up “high yield savings account” and “best savings account.”
12. Estonia
Estonia is the 12th most money-saving country, with 4,958 searches per 100,000 people. Top search terms include “best savings account” and “savings account.”
11. Hungary
Hungary ranks 11th with 5,091 searches per 100,000 people. Hungarians frequently search for “savings account” and “high interest savings account.”
10. Finland
Finland rounds out our top 10 with an average of 6,289 money-saving-related searches per 100,000 people each month. Common search terms include “best savings account” and “how to save money.”
9. Poland
Poland is the ninth most resourceful country, with 6,549 searches per 100,000 people. Poles frequently search for terms like “high yield savings account” and “savings account.”
8. Sweden
Sweden ranks eighth with 6,763 searches per 100,000 people. Popular search terms include “best savings account” and “interest rates for savings accounts.”
7. Netherlands
The Netherlands sees 8,544 searches per 100,000 people, making it the seventh most cost-conscious country. Dutch residents often look up “best savings account” and “high-interest savings account.”
6. Norway
Norway is sixth with 9,554 searches per 100,000 people. Commonly searched terms include “best interest rates for savings account” and “savings account.”
5. Germany
Germany ranks fifth, with 9,595 searches per 100,000 people. Germans frequently search for “Deutsche Bank” and “health savings account.”
4. United Kingdom
The UK comes in fourth with 9,880 searches per 100,000 people. The most popular search terms are “Lloyds Bank,” “best savings account,” and “Tesco Bank.”
3. Greece
Greece takes the third spot with 14,515 searches per 100,000 people. Greeks often search for “Alpha Bank,” “savings account,” and “Piraeus Bank.”
2. Iceland
Iceland is the second most money-saving country, with 14,586 searches per 100,000 people. Top search terms include “Arion Bank,” “health savings account,” and “Chase Bank.”
1. Denmark
Denmark leads the way with an impressive 26,710 searches per 100,000 people. The most popular search terms are “Danske Bank,” “high yield savings account,” and “Syd Bank.”
Methodology
This study by Finansvalp analyzed 43 European countries based on their Google searches for 681 money-saving-related keywords. The total number of searches was adjusted for population size to calculate the number of searches per 100,000 people. The data sources include Google Keyword Planner.
Katy Willis is a writer, master herbalist, master gardener, and certified canine nutritionist who has been writing since 2002. She’s finds joy in learning new and interesting things, and finds history, science, and nature endlessly fascinating.
